To feed the demand of 2M+ hungry social media followers, my work with Weight Watchers includes a monthly asset library of short-form, UGC-style videos showcasing step-by-step recipe preparation, basic culinary competencies, and inspiring food content. We have also used commercial photography and custom cinema videography to create delicious and drool-worthy content for celebrity partnerships in the brand’s membership-based website and app. Services: short-form video for Reels & TikTok, food and beverage photography, videography for food brand advertising.